Product Discovery

Discover the possibilities

Let’s talk about the coveted and ever-important product discovery phase.

Here at Inventive, we believe that the key to high-quality software delivery is…lots of coffee. Just kidding! Sort of. It’s actually deep and thorough planning, which we are really great at.

We’re so great at it, in fact, that we’ve come up with a robust discovery phase approach to not only meet, but exceed your expectations.

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Our product discovery phase process

Think of the discovery phase as laying the foundation for your application’s design and development that follows.

During this phase, our team will capture the vision of the product from you, ensuring that it is in line with the needs of your end users. We will also perform an initial technical due diligence to validate that the product in question can be designed using current technology.

The product discovery phase process gives us time to build use-case scenarios, identify functional requirements, prioritize and size product features, create timelines and estimates, and summarize our findings into a development proposal.

Below is a brief timeline of what our product discovery phase may look like:

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Implement design thinking methodology to provide the first ideation stages: Why-How-When.

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Predicted Progress

Use agile methodology to deliver predicted project progress.

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Conduct regular meetings and standups with you and our team to brainstorm ideas and implement them in the specification.

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Pick the application architecture and technologies that are most suitable for your product.

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Create the detailed project structure presented in schematics and diagrams, showing how the elements interact and how the product functions.

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Come up with an accurate development estimate, providing an exact description of all app features, a cost-effective optimized budget, and different options for the development timeframe.

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Define the scope of work with a description of each page.

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Provide a clickable prototype of all interrelated pages that mirrors the final product.

The product discovery phase is vital for business owners who want to complete their project on time and within budget. We’re here to make that happen.

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“Discovery is so much more than a paid quote. The assets built during the discovery phase should help any product development team, the one you are speaking with currently, or a future one, understand the application you are trying to build.”

Product Discovery - Success Stories

Personas improve user experience by taking common user needs and bringing them to the forefront of the planning stage — before design begins. We’ve helped clients from all business types and industries do just that. Here are just a few of our defining persona success stories.

Our arsenal of product discovery tools